Breaking Down Gen Z's Financial Stress

Kubera
May 7, 2024
5
min read

In a recent report based on surveys with 3,405 U.S. consumers, it was revealed that many Gen Z individuals, born between 1997 and 2006, are facing financial challenges in today's economy. Surprisingly, 58% of all U.S. consumers now live from one paycheck to the next, a dilemma shared by 59% of Gen Z respondents.

Although Gen Z consumers seem to be on par with their older counterparts, with many living in homes where they pay no rent or mortgage, a significant number admit to struggling to live within their means. Found from within the report is that more than a third of Gen Z respondents identified "splurging" as a primary contributor to their financial distress.

While navigating the uncertainties of early adulthood in a volatile economy, most Gen Z individuals work in entry-level positions, often juggling work and education commitments. Despite facing fewer financial responsibilities like dependent family costs or significant debt compared to older generations, a notable 34% of Gen Z consumers cite splurging on nonessential items as a factor in their financial woes.

With Gen Z representing a significant portion of the U.S. workforce in the coming years, there is now is an opportunity for young adults to prioritize financial wellness. Given their advantageous position of reduced living expenses, cultivating saving habits and focusing on financial stability could greatly benefit this emerging demographic.