Fiserv Expands Embedded Finance with DoorDash Partnership

Kubera
February 12, 2025
5
min read

Fiserv is accelerating its push into embedded finance, a growing sector that integrates financial services into non-financial platforms. The payments processor recently partnered with DoorDash to offer banking services directly to delivery drivers through a mobile app. This move streamlines financial management for gig workers, providing faster payouts and improved access to financial tools.

To further its embedded finance strategy, Fiserv acquired Payfare for $140 million. Payfare specializes in digital banking solutions for gig economy workers, allowing Fiserv to reduce third-party reliance and enhance its service offerings. This acquisition positions Fiserv to onboard more enterprise clients seeking embedded financial solutions.

During a recent earnings call, CEO Frank Bisignano emphasized the company’s strong embedded finance pipeline, though specifics on upcoming deals were not disclosed. He noted that integrating banking services into apps and software tools is becoming essential for businesses looking to improve user experience and financial accessibility.

Fiserv reported strong financial performance, with Q4 revenue rising 7% to $5.25 billion, compared to $4.92 billion in the previous year. Net income grew 6.5% to $948 million, reflecting the company’s strategic growth initiatives.

As embedded finance adoption increases, Fiserv aims to lead the space by leveraging acquisitions and strategic partnerships. The integration of financial services within everyday platforms is reshaping how businesses and consumers interact with payments.

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