Kubera
November 21, 2024
•
5
min read
Black Friday and Cyber Monday are prime opportunities to boost sales, but success hinges on providing a fast, seamless payment experience. Tailor your payment options to your audience by offering local favorites like iDEAL or PayPal, Buy Now, Pay Later (BNPL) solutions for flexibility, and digital wallets like Apple Pay for convenience. Ensure your store supports multiple languages and currencies to cater to global shoppers.
Beyond payments, build customer loyalty with personalized offers. Reward existing customers with exclusive deals and encourage new ones to sign up with discounts or perks. Leverage conversational commerce tools like WhatsApp or chatbots to engage customers directly, offering personalized recommendations and payment links for effortless checkouts. By focusing on ease and personalization, you’ll turn Black Friday shoppers into long-term customers.